Social Psychology | The Human Side

Georgi Danov

The “Lost Focus” Crisis. The Plague of the 21st Century

“I have said that to you three times already, you just don’t listen!” I have lost the count how many times my wife has said that to me. ...

Georgi Danov

Negotiations - A Rational Process Until It Isn't

#negotiations, #bias, #loss aversion, #ego threat, #physchology, #game theory In the early 1940s, two very bright men, a mathematician...

Georgi Danov

What Do You Mean We Perceive Things Differently?

"In this treacherous world nothing is the truth nor a lie. Everything depends on the colour of the crystal through which one sees it" -...

I would like to think of myself as a person with inquisitive mind and avid interest in social psychology. There isn't much special about me, but...

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The Human Side