The “Lost Focus” Crisis. The Plague of the 21st Century
“I have said that to you three times already, you just don’t listen!” I have lost the count how many times my wife has said that to me. ...
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Georgi Danov
- Nov 14, 2022
- 12 min
Negotiations - A Rational Process Until It Isn't
#negotiations, #bias, #loss aversion, #ego threat, #physchology, #game theory In the early 1940s, two very bright men, a mathematician...
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Georgi Danov
- May 22, 2021
- 6 min
What Do You Mean We Perceive Things Differently?
"In this treacherous world nothing is the truth nor a lie. Everything depends on the colour of the crystal through which one sees it" -...
82 views1 comment
Georgi Danov
- Apr 17, 2021
- 6 min
Greed - The Vice That Only Applies To Others
“Greed, for lack of a better word, is good. Greed is right, greed works. Greed clarifies, cuts through, and captures the essence of the...
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Georgi Danov
- Apr 5, 2021
- 9 min
Are We Scared Of The Dark?
The Good Old Status Quo - The Killer of Dreams. Key words: Status quo, risk, risk-aversion, loss-aversion, fear of the unknown, sunk cost...
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Georgi Danov
- Mar 22, 2021
- 8 min
Attitude Change - The Herculean Task Of Modern Society
Rome wasn't built in a day We often talk about the role of technology in revolutionising and reshaping the modern world. Its impact is...
50 views2 comments
Georgi Danov
- Mar 13, 2021
- 5 min
"Don't Judge A Book By Its Cover"? Get Real!
The lost cause of arguing against it Imagine the following scenario: you are standing in the middle of a busy high street, there are...
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Georgi Danov
- Mar 7, 2021
- 7 min
The Pursuit of Happiness - The Beautiful Idea With A Life Of Its Own
When perception means more than reality Imagine someone walks up to you and asks you a simple question, "What is more important - to be...
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Georgi Danov
- Feb 24, 2021
- 5 min
"The Lightbulb Was An Invention With A Thousand Steps"
Failure is a part of life, can't we just accept that? I will start this article with one of my favourite quotes, which perfectly grasps...
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Georgi Danov
- Feb 18, 2021
- 8 min
Is Ego Really The Enemy?
The vilified ego from a more human perspective
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